Alona founded 321 Takeoff in 2003 after a decade of launching some of the most recognized brands in the world. She began her career in print at Citigate Albert Frank, the oldest advertising agency in the U.S. At only twenty-one she created her first award-winning ad campaign for BusinessWeek. Eventually, she moved on to Ogilvy Mather and Saatchi and Saatchi where she worked on such clients as Wyeth Ayerst and Pfizer. In 1995 Alona opened her first company, Gimme 5 Productions. Gimme 5 developed some of the very first websites for institutions like New York Life and The Museum of Modern Art. She successfully sold her company two years later.
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